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Purist Skincare
Brightening Cleanse | Antioxidant Support | Daily Refresh
A lightweight gel 2% Vitamin C cleanser with stable Sodium Ascorbyl Phosphate, lifting away dirt and oil while adding antioxidant support to your morning and evening wash.
“Skin feels clean and fresh, never tight, and my face looks more awake after a couple of weeks. Love it.” — Maria
A daily gentle face cleanser designed to remove impurities while supporting brighter, more refreshed-looking skin. Powered by a stable form of 2% Vitamin C, this formula helps cleanse without leaving the skin feeling tight or dry.
The lightweight gel texture of Vitamin C Cleanser creates a soft lather that rinses clean, making it suitable for everyday use. With antioxidant support and hydrating agents, this cleanser helps maintain skin comfort while promoting a clearer, more even appearance over time.
Designed for simple routines, it cleanses effectively without unnecessary additives, making it an easy first step for healthy-looking skin.
• Vitamin C-based daily cleanser
• Gentle cleansing without over-drying
• Lightweight gel texture
• Suitable for everyday use
• Minimal, fragrance-free approach
Suitable for all skin types, including sensitive skin. Gentle enough for daily use.
Aqua, Sodium Ascorbyl Phosphate, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Propylene Glycol, Guar Gum, Sodium Benzoate
Delivery across Pakistan
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Built around Sodium Ascorbyl Phosphate — a stable, non-irritating form of Vitamin C in a soft gel base formulated for brightening and antioxidant support that cleanses without disturbing the skin barrier.
01 — Sodium Ascorbyl Phosphate (Vitamin C)
A stable Vitamin C derivative that doesn't oxidise or irritate the way pure ascorbic acid can, delivering antioxidant support at the cleansing step.
02 — Cleansing Base
Sodium Lauryl Sulfate, Sodium Laureth Sulfate and Cocamidopropyl Betaine create a soft rinsing lather that lifts dirt and oil without the tight, stripped feeling of harsher face washes.
03 — Texture & Preservative
Propylene Glycol and Guar Gum give the gel its lightweight, hydrating feel; Sodium Benzoate keeps the formula stable and safe with every wash.
Full Ingredient List
This Vitamin C Glow Cleanser combines a stable Vitamin C complex with gentle, hydrating cleansing agents to remove impurities while supporting a brighter, more refreshed complexion with every wash. It targets three common causes of dull, tired-looking skin: buildup that can leave the complexion looking lackluster, the stripped after-feel that can come with daily cleansing, and uneven-looking tone.
Brightens With Every Wash
Sodium Ascorbyl Phosphate, a stable form of Vitamin C, helps clear away the dulling layer of dead skin and impurities, so your complexion looks more awake and even over time — not just after one use.
No Post-Wash Tightness
The gentle lather cleanses without disturbing the skin barrier, so skin feels comfortable straight after rinsing instead of dry or pulled.
Evens Out Tone Over Time
Consistent AM & PM use supports a smoother, more uniform complexion by keeping buildup from dulling skin between washes.
In an internal customer survey of 60 Purist users with dull, uneven-toned skin, conducted via post-purchase follow-up, 82% reported a visibly refreshed complexion after 2 weeks of AM & PM use.
Immediate Feel
Skin felt clean and comfortable, not tight, right after the first wash.
Week 2 — Brightness
82% reported a visibly more refreshed, brighter complexion.
Week 2 — Tone
89% saw cleaner, more even-looking skin with consistent use.
A simple 4-step cleanse that takes under a minute — wet, massage, rinse, and follow with your Vitamin C serum while skin is still damp for better absorption. Use morning and night, daily.
Wet & Apply
Wet your face and work a small amount into your palms.
Massage
Circular motions across the face for 30 seconds to lift away buildup.
Rinse & Pat Dry
Rinse fully and pat — don't rub — dry.
Follow Up
Apply your Vitamin C serum while skin is still slightly damp, then moisturiser.
Suitable For
Dullness, Impurities,
Tightness, Uneven Tone
Skin Type
All Skin Types
Age Group
13+
pH Level
5.0 to 6.0
Pregnancy Safe
Yes
Beginner Friendly
Yes
Sensitive Skin Suitable
Yes
Texture Type
Gel
Strength Level
Beginner
Time to Use
AM & PM
Frequency
Daily
Tip
Follow with your Vitamin C serum while skin is still slightly damp for better absorption.
Everything you need to know about using the Vitamin C Glow Cleanser as part of your daily routine.
Yes — it's formulated for daily AM & PM use. Sodium Ascorbyl Phosphate, the stable Vitamin C derivative in this formula, doesn't carry the oxidation or irritation risk that pure L-Ascorbic Acid can in a rinse-off product, so it's gentle enough for daily use, including for beginners and sensitive skin.
It contributes antioxidant support during the time it's on your skin, and its main role is to prime freshly cleansed skin before your treatment products go on — it isn't a substitute for a leave-on Vitamin C serum. For deeper brightening, apply your Vitamin C serum right after cleansing while skin is still slightly damp.
Yes. The lather lifts excess oil and buildup thoroughly, which suits oilier skin types well. If your skin is oily but also easily irritated, follow up with a moisturiser afterward, since a stronger cleanse can feel drying on its own if skipped.
Yes — that's the intended routine. Cleanse with this in the morning, then apply your Vitamin C serum directly after while skin is still damp, followed by moisturiser and SPF.
Sodium Ascorbyl Phosphate supports a brighter-looking complexion with consistent use, but a rinse-off cleanser works on a smaller scale than a leave-on serum or targeted treatment. For dark spots or post-acne marks specifically, pair this cleanser with a leave-on Vitamin C or brightening serum and daily SPF — the cleanser alone isn't the main driver of pigmentation results.
Yes — cleansing has no interaction with sunscreen since it's rinsed off before anything else goes on. Cleanse, then serum, then moisturiser, then SPF, every morning.
Yes — this cleanser is fragrance-free, which makes it a safer daily option for sensitive or reactive skin that can react to added scent.
It's a face wash built around a Vitamin C derivative, used to remove dirt, oil and daily buildup while supporting a brighter-looking, more refreshed complexion — the cleansing step of a brightening routine, not a replacement for a Vitamin C serum.
Purist's Vitamin C Glow Cleanser is priced at Rs. 1280 in Pakistan. Delivery Charges may apply. (Prices drop during offers and on festivals)
Thank you! Consistency is key, and we're glad to hear about your progress.
Thank you! Consistency is key, and we're glad to hear about your progress.
Thank you for sharing your experience with the Vitamin C Glow Cleanser.
We're grateful for your support and honest feedback.
Thank you! Consistency is key, and we're glad to hear about your progress.
Thank you for sharing your experience with the Vitamin C Glow Cleanser.
We're grateful for your support and honest feedback.
Thank you! Consistency is key, and we're glad to hear about your progress.
We appreciate your review and are glad the product worked well for you.
Thank you for your feedback! We're happy you're enjoying the results.
Thank you for your feedback! We're happy you're enjoying the results.
We're grateful for your support and honest feedback.
We're grateful for your support and honest feedback.
We appreciate your review and are glad the product worked well for you.
We appreciate your review and are glad the product worked well for you.
Thank you for sharing your experience with the Vitamin C Glow Cleanser.
Thank you! Consistency is key, and we're glad to hear about your progress.
Thank you for your feedback! We're happy you're enjoying the results.
We're grateful for your support and honest feedback.
Thank you for sharing your experience with the Vitamin C Glow Cleanser.
We're grateful for your support and honest feedback.
Thank you for your feedback! We're happy you're enjoying the results.
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